Social Media & Content Designer

About the Role We're an AI-native immigration law firm reimagining how people navigate the immigration process. Our legal team produces original, expert-driven content, and we're building a brand that makes immigration law clear, accessible, and genuinely human. We're looking for a creative, design-savvy storyteller to be the voice and face of that brand across every channel. This is a full-time, in-person role based in San Francisco's Jackson Square neighborhood, reporting to the Head of Marketing. What You'll Do Social Media Management Own day-to-day management, publishing, and engagement across all channels (LinkedIn, Instagram, X, and others as we grow) Build and maintain a content calendar that balances timely immigration news with evergreen educational content Monitor conversations, respond to comments and DMs, and cultivate an engaged community around our brand Track performance metrics and continuously iterate on what's working Content Design Design high-quality graphics, carousels, and visual formats based on original content from our legal writing team Develop repeatable visual templates that make complex legal topics clear and shareable Uphold and evolve our brand guidelines so every piece of content looks and feels unmistakably cohesive Video & On-Camera Content Appear on camera to film and present Reels, Shorts, and other short-form video content Shoot and edit polished video with strong pacing, captions, and hooks Brand & Community Serve as the voice and face of our brand — both online and in person Attend industry and community events on our behalf and support community engagement initiatives Help shape our evolving brand identity as we scale our social presence What We're Looking For 2–7 years of social media, content design, or growth marketing experience, ideally at an early-stage startup Proven track record managing and growing brand social accounts, with a portfolio of designed content and video work A strong design eye — you know what premium, editorial-quality social content looks like and can produce it consistently Comfort and confidence on camera, plus solid video editing skills for short-form content Excellent written communication — you can translate dense legal or regulated-industry topics into clear, engaging posts Self-starter who can own a channel strategy end to end with minimal oversight Expert-level proficiency in at least one of: Figma, Adobe Illustrator, or equivalent design tools Nice to Have Experience marketing trust-heavy, regulated, or compliance-sensitive services (legal tech, fintech, healthtech, or similar) Personal connection to immigration, international mobility, or experience engaging immigrant or international talent communities Familiarity with both B2C and B2B audiences Compensation & Benefits Salary: $80,000 – $100,000 per year Full-time position with competitive benefits at a well-funded, mission-driven startup Please note: visa sponsorship is not available for this role. Location This role is on-site in San Francisco, CA (Jackson Square). We have a strong preference for candidates who are local or willing to work in-person full-time. Remote and remote-first candidates are not a fit for this position.