Senior Marketing Project Manager

Guadalajara·Posted 4mo ago

We are Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact. With the right people and the right ideas, there’s no limit to what we can achieve Are you a fit? Sounds awesome, right? Now, let’s make sure you’re a good fit for the role: Key Responsibilities <ul> <li>Translate agreed business and marketing objectives into clear, actionable campaign briefs, defining target audiences, desired outcomes, core propositions, deliverables, channels, timelines, stakeholders, and approval paths.</li> <li>Convert campaign plans into detailed workback schedules, asset lists, ownership assignments, and practical next steps to ensure smooth execution.</li> <li>Coordinate ETF marketing campaigns from brief through delivery, working across internal marketing teams, writers, designers, agencies, reviewers, sales, product, and other business stakeholders.</li> <li>Support product launches, awareness initiatives, cross-sell programs, advisor communications, and sales enablement activities.</li> <li>Own day-to-day campaign follow-up, including actions, deadlines, reviews, decisions, dependencies, and escalations.</li> <li>Partner closely with Delivery and Marketing Leads on resourcing, sequencing, priorities, campaign status, and delivery risks.</li> <li>Maintain clear campaign status reporting, ensuring stakeholders have visibility into what is on track, at risk, awaiting input, or complete.</li> <li>Review creative and content against approved briefs, audience needs, campaign objectives, and channel requirements, providing clear and constructive feedback when adjustments are needed.</li> <li>Help translate complex investment and product concepts into clear, useful, and audience-appropriate marketing communications.</li> <li>Support consistency across campaign assets, including messaging, positioning, terminology, proof points, disclosures, and calls to action.</li> <li>Coordinate feedback and approval processes across business, product, legal, compliance, and other required stakeholders, maintaining accurate records of decisions and final materials.</li> <li>Track agreed campaign and advisor-engagement measures in partnership with Marketing and Analytics teams.</li> <li>Conduct focused research on competitor activity, ETF category narratives, advisor needs, and relevant market developments, translating findings into concise observations and practical recommendations.</li> <li>Capture campaign learnings and identify opportunities to improve briefs, templates, workflows, handoffs, and ways of working.</li> <li>Use designated workflow and marketing platforms to maintain campaign briefs, tasks, approvals, metadata, and source files.</li> </ul> Must-have Skills <ul> <li>2–5 years of experience in an agency, integrated marketing, account management, campaign management, content production, marketing operations, or a comparable cross-functional environment.</li> <li>Demonstrated experience translating business or marketing objectives into actionable briefs and coordinating work across multiple creative and business contributors.</li> <li>Experience managing multiple campaigns, projects, deliverables, and stakeholders simultaneously.</li> <li>Strong project management and organizational skills, with excellent attention to detail and follow-through.</li> <li>Strong stakeholder management and communication skills, including the ability to surface risks, clarify decisions, and recommend practical next steps.</li> <li>Ability to work hands-on and independently in a fast-paced environment while knowing when to seek strategic direction or approval.</li> <li>Strong content and creative judgment, with the confidence to assess work against audience needs, campaign objectives, and approved briefs.</li> <li>Ability to learn complex subject matter and translate it into clear, simple, and useful communications for different audiences.</li> <li>Experience coordinating content and creative review processes involving multiple stakeholders and approval stages.</li> <li>Ability to manage timelines, dependencies, handoffs, and routine delivery risks throughout the campaign lifecycle.</li> <li>Strong problem-solving skills and the ability to identify workflow inefficiencies and recommend practical improvements.</li> <li>Comfort using project management, workflow, marketing, and collaboration platforms to manage tasks, approvals, campaign documentation, and assets.</li> </ul> Nice-to-have <ul> <li>Experience within financial services, investment management, asset management, or ETF marketing environments.</li> <li>Understanding of financial-advisor audiences, investment products, or ETF category dynamics.</li> <li>Experience working in regulated environments and coordinating legal, compliance, product, and business approvals.</li> <li>Agency or integrated marketing experience involving multiple creative disciplines, channels, and stakeholders.</li> <li>Experience supporting product launches, awareness campaigns, cross-sell programs, advisor communications, or sales enablement initiatives.</li> <li>Experience tracking campaign performance or engagement metrics and using insights to improve future activity.</li> <li>Research experience across competitor activity, market trends, customer or advisor needs, and category narratives.</li> <li>Interest in developing toward product marketing, campaign strategy, or broader asset-management marketing leadership.</li> <li>AI Tooling Proficiency: Leverage one or more AI tools to optimize and augment day-to-day work, including drafting, research, analysis, content development, or process automation. Identify opportunities to use AI to streamline campaign workflows and improve team effectiveness.</li> </ul> What Success Looks Like <ul data-spread="false"> <li>Business and marketing objectives are consistently translated into clear, actionable campaign briefs.</li> <li>Creative and content partners receive the context, decisions, and feedback needed to deliver strong work.</li> <li>Campaigns progress with clear ownership, fewer missed follow-ups, and fewer avoidable delays.</li> <li>Content and creative work are constructively challenged when they do not align with the brief, audience need, or intended campaign outcome.</li> <li>Marketing leadership can focus on strategy and final approvals rather than day-to-day task management.</li> <li>Campaign insights and learnings are captured and applied to improve future briefs, workflows, and ways of working.</li> <li>The Coordinator develops increasing fluency in ETF products, financial-advisor audiences, category narratives, and campaign performance.</li> </ul> What we offer <ul class="b3546ed4 bdf2b465"> <li>A High-Impact Environment.</li> <li>Commitment to Professional Development.</li> <li>Flexible and Collaborative Culture.</li> <li>Global Opportunities.</li> <li>Vibrant Community.</li> <li>Total Rewards.</li> </ul> *Specific benefits are determined by the employment type and location. Find out more about our culture <a class="_00e11fba e8cdfda5 _20a24f36 _29adffa5 _7d2088df" href="https://www.linkedin.com/safety/go/?url=https%3A%2F%2Fwww%2Einstagram%2Ecom%2Fwizelineglobal%2F&urlhash=0-9d&isSdui=true" target="_blank">here</a>

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